Frequently Asked Questions
What is DriveAds?
DriveAds is an on-truck advertising network available in 25 markets across the USA. Advertisers can place ads in metropolitan areas or with trucks traversing the country. All trucking companies are vetted, for amongst other things, time on the road, their safety history, quality of their trucks as well as their routes traveled. Trucking fleets can now generate a new revenue source from their trucks by simply driving ads on routes they already drive. Advertisers receive monthly campaign reports showing where their truck ads were driven, miles driven, and how many impressions each truck received with a final CPM number. DriveAds' large format impossible-to-miss moving advertisements are redefining how and why outdoor advertising (OOH) is such a powerful medium.
How many impressions can a truck get?
DriveAds' trucks produce 60,000 - 75,000 impressions per day. Where the trucks drive, time of the day driving, and how many hours on the road are the biggest contributors to their impression count.
How many trucks can I place ads on?
Whether you need one truck in your city or 500 trucks spread out across the 25 top markets we serve, DriveAds stands ready to drive your ads across the country or in dense metropolitan cities.
What campaign lengths are available?
We offer campaign lengths from 3 to 24-months.
Where are the trucks driven?
Available in (see below) 25 markets across the country, our trucks are driven in these major markets as as well as across the country. Advertisers can choose from trucks driving predictable routes or non-predictable routes. All trucks are vetted as high-mileage drivers on the road 6 to 10 hours a day.
- Dallas-Fort Wort
- San Francisco
- San Jose
- Minneapolis/St. Paul
- Las Vegas
- New York City
- San Antonio
- Los Angeles
- Oklahoma City
- San Diego
- Washington D.C.
Can we track the trucks that we advertise on?
Yes. All DriveAds clients can track their campaign trucks via our online dashboard. Trucks can be seen moving in real-time. Previous route history for your campaign truck(s) is also available via our dashboard as well.
Who are the drivers that drive my ads?
Drivers are professional truck drivers who have all the proper licensing and qualifications met to drive the trucks they drive. Drivers we work with may work for themselves as independent owner-operators or work for a large trucking fleet company that we have a relationship with.
What happens if a driver gets a complaint?
After taking ample time to listen to the complaint and fully understand the issue, we cross-reference the driver’s routes to ensure that their vehicle was actually present at the time and location mentioned in the complaint. We then speak directly with the driver to get their full side of the story. If we determine that the driver was indeed at fault, we will decide whether or not they should remain on the campaign based on the severity of the situation. If a driver is ever removed from your campaign, we will notify you immediately and allow you to decide if you would like to replace that truck with a new one. We strive to deal with all complaints swiftly and in the most positive, pro-client way possible.
How do you ensure that my ad will not be seen in a location that could damage my brand?
Brand protection is paramount and our top priority with all our advertisers/brands. Our trucking agreements use very obvious language to ensure that this can’t happen. Trucking companies must also agree to a separate document, informing them that they may be immediately pulled from a campaign if they engage in behaviors that could harm a brand. Our only goal is to be an excellent steward of your brand.
What happens if one of my campaign trucks gets into an accident?
You will be notified immediately if anything happens to a truck involved in your campaign, and we will walk you through the available options. We will then advise you on the best way to remedy the situation depending on where we are with your campaign. Please be advised that clients are not charged for the days that truck is out of commission while it's be repaired or serviced.
This sounds great. I'm in! What is your pricing model?
Thanks! We think it's great too. Click HERE to submit your specific company campaign info and contact info and we'll get back to you as soon as we can. When we get back to you we'll ask you some questions and gladly cover pricing
What is DriveAds?
DriveAds is truck advertising network available in 25 major markets around the country. We pay truck and fleet owners to drive ads on their trucks.
How much money can I make as a truck/fleet owner?
DriveAds pays $500 a month per truck that we place ads on.
Example: 50 trucks x $500 = $25,000 a month
What type of truck(s) are you wanting?
We look for:
- Box & semi trucks (various sizes)
- Trucks with trailers of various lengths (up to 53”)
- Trucks with GPS tracking units already installed or open to having a GPS unit installed which is required.
- Trucks in good condition only
- High-mileage routes/hauls
- Able to have ads affixed to their outer walls for a set number of months (campaign length)
Do I have to pay anything EVER?
Great question. The answer is 'no'. As the truck or fleet owner you will never have any out-of-pocket expenses or costs to pay if you are with our network. Your company only makes money from ads placed on your trucks and that's it. You can only make money working with us, never will you be asked to spend any money.
How and when do you pay us?
We pay via ACH or wire transfers. We can also pay you via snail mail with the old-school method, a check, if you’re still into that kind of thing.
Payments to truck/fleet owners happens after we’ve received payment from the advertiser. Bigger advertisers usually mean you’ll start receiving payment within 90 days days after having an ad installed on your truck(s). While trucks with ads from smaller advertisers will usually start receiving money within 60 days of campaign start date. Most will then receive monthly checks after the initial waiting period.
Can the ad installation damage my truck walls?
There is no drilling and no screwing so the outer side walls of your trucks aren’t compromised or damaged.
When installing the ad on my truck how is it installed?
An industrial-strength adhesive framing is adhered to the outer walls that the advertisement is connected with. No screws are used and there is no drilling. Our framing system allows us to easily and quickly switch out ads on the trucks when needed.
What locations are the ads installed at?
We can schedule the installation of the ads onto your truck(s) literally almost anywhere. We find that doing it at truck stations or truck yards is most convenient.
How long do the ads stay on our truck(s)?
Our longest campaigns are 24 months. Shortest is 3 months.
With the ads on trucks are they still within USDOT Truck Width Restrictions?
Yes, all ads when installed on your truck are fully compliant with USDOT Truck Width Restrictions.
Our solution, built specifically for you.
DriveAds connects brands/advertisers with trucks to place ads on their trucks sides. Routes of trucks can be local, regional, intrastate or interstate. Truck & fleet owners benefit from income from hosting and carry ads on their trucks sides.Get Started